Five Ways to Maximize Your Event Branding

With all of the time that you spend creating a strong brand for your company or organization, you don't want to miss an opportunity to leverage your brand identity and spread your message. Events often provide the perfect platform for driving that message home both verbally and visually! Here are a few ways that you can infuse your team's mission statement into your next event.

One way to bring your logo to life is with our custom laser-cut modular panels. Available in multiple sizes, these panels take light beautifully and can be combined with our translucent acrylic panels to create a sleek backdrop for your event!

Another way to show off your logo is with custom gobos! Gobos allow us to blast your logo onto virtually any surface, making them a fun addition to a party-type atmosphere. (Photo by Amanda Maglione)

Projection allows us to transform surfaces to your benefit, making your branding feel less like a set piece and more like an integral part of the space! Whether projecting onto the walls of the Jefferson Theater or on a spandex tent divider, this is an elegant way to incorporate your brand identity into an environment. (Top photo by Tom Daly)

One fun and trendy way of branding your event is with marquee letters! We know you've seen them in smaller sizes, but our 9-foot tall custom marquee letters add impact and charm to any event decor scheme.

Our new 2-foot Absen LED panels can be configured into different sizes and shapes of screens, giving you the flexibility to design new and interesting layouts for digital signage! Our LED panels are always a stunning addition to any event, providing the highest quality image and allowing you to add visual interest to the layout of your branding graphics.

April Update: Chauvet Rogue R2 Series

Greetings from The AV Company!

Great lighting is integral to the work we do and to the events that we produce. One group of lighting fixtures that we frequently use is the Chauvet Rogue R2 series! Featuring the R2 Wash and the R2 Spot, this series that debuted in early 2014 delivers upscale performance and advanced features that were previously unheard of at its price point!

The Rogue R2 Wash features nineteen 15-watt quad-color LED's, five zones of LED control, a unique lens design that allows for smooth color blending, and six distinct dimming modes. It also brags an industry-leading zoom range of 12°-49°, giving it the spread to cover very large areas.

The Parnelli Award-nominated Rogue R2 Spot also features high value and a range of colors and effects, along with its 240-watt LED lamp. It employs gobo-morphing technology and two variable scrolling color wheels to allow for an unlimited number of shape-changing and split-color effects. It also has a 3-facet rotating prism, motorized focus, iris control, and a frost filter.

Photos courtesy of CHAUVET®

Transformation Tuesday: Celebration of Champions

Greetings from The AV Company!

Welcome to our ninth installment in our Transformation Tuesday series! This month, we'll be looking at an event that we worked on with the Virginia Athletics Foundation! The Celebration of Champions event in October was held to honor the foundation's donors, and gave donors a chance to mingle with student-athletes who were current recipients of these scholarships. For this event, we were tasked with creating an interior treatment for a tent placed in the southern section of the Lawn at the University of Virginia.

Take a look at how we transformed this tent using projection, a spandex divider, colorful lighting, and some fun architectural panels from Atomic Design!